Rolex Cellini Prince

Why we love this watch

The Cellini Prince stands apart in the brand’s history – a bold rectangular design that broke away from the traditional Oyster case. First introduced in the 1920s and revived in 2005, it pays tribute to Rolex’s early Art Deco spirit, when geometry and precision ruled design. The white-gold Prince captures that heritage in its purest form; mirror-polished, elegantly elongated, and powered by a hand-wound movement visible through the sapphire caseback. It’s a watch for those who appreciate Rolex craftsmanship, but prefer their luxury with a touch of quiet rebellion – refined, architectural, and entirely unique within the Rolex world.